absentee
Program conception, design, and fundraising by Debra Cleaver. Program implementation by a national civic organization (NCO). Program evaluation by Pantheon Analytics. Executive Summary In October of 2018, NCO ran a randomized control trial to determine whether digital messaging (email and SMS) pushing voters to sign up for absentee ballots could
text-messages
Program design by Debra Cleaver (VoteAmerica) and Professor Christopher Mann (Skidmore College). Evaluations, and memos prepared by Christopher B. Mann, Ph.D., or Christopher B. Mann, Ph.D. and Katherine Haenschen, Ph.D. This program resulted in the preparation of 17 different memos, 1 hour long video, and 1 powerpoint
esign
Program conception, design, and fundraising by Debra Cleaver (VoteAmerica). Program execution by a national civic organization (NCO). Analysis by Pantheon Analytics. The below was originally published on September 27, 2019 Executive Summary In 2018, NCO implemented an option on its absentee signup and registration pages that allowed users to sign
text-messages
Which sms message copy worked best to mobilize subscribers in 2018? Program design by Debra Cleaver (VoteAmerica) and Christopher Mann (Skidmore College). Program execution by a national civic organization (NCO) with a large list of opted-in SMS subscribers.Program evaluation by Christopher Mann. Originally published in 2019. Executive Summary For
billboards
Program design by Debra Cleaver (VoteAmerica). Program execution by a national civic organization (NCO). Program evaluation and written evaluation by Scott Minkoff, Associate Professor (SUNY New Paltz). Summary This report presents the results of a turnout analysis of NCO’s 2018 billboard programs in Mississippi and Maricopa County, AZ. I
text-messages
Program conception and design by Debra Cleaver (VoteAmerica) and Christopher Mann (Skidmore College). Evaluation by Michael Schwam-Baird, Jeff Ferguson, and Miya Woolfalk (Analyst Institute). Executive Summary In the lead up to the November 2017 gubernatorial election in Virginia, a national civic organization (NCO) partnered with Analyst Institute to evaluate a
radio
Do digital GOTV ads on Pandora and Spotify increase voter turnout? A 2017 experiment Program design by Debra Cleaver (VoteAmerica). Creative work and media placement by Solidarity Strategies, LLC. Experiment design and analysis by the Analyst Institute. The below is excerpted from a study published in 2018. Executive Summary In
text-messages
Program team: Debra Cleaver (VoteAmerica), Page Gardner (VPC), Christopher Mann (Skidmore College). Experiment design and analysis by Michael Schwam-Baird, Jeff Ferguson, and Miya Woolfalk, all of the Analyst Institute. Executive summary In the lead up to the December 2017 US Senate special election in Alabama, two national civic organizations (NCO)
billboards
Increasing Voter Turnout: An Investigation of the Efficacy of Billboard and Street Advertisements in the 2017 Virginia Gubernatorial Election Program design by Debra Cleaver (VoteAmerica), program analysis by Molly Graepel (Grad student Harvard University). Professor Janina Matuszeski Professor Matthew Baum (Harvard University) served as faculty advisors. Additional evaluation support by
text-messages
Debra Cleaver here. I originally published the below on Medium on August 31, 2017. At the time I was the founder and CEO of Vote.org. Now I am the founder and CEO of VoteAmerica. I've reprinted the article here because that Medium publication is long gone. Chances
esign
Program conception, design, and fundraising by Debra Cleaver (VoteAmerica). Funding for the initial pilot by the Knight Foundation. Analysis by Pantheon Analytics. Originally published on June 26, 2017. Program implemented by a national civic organization (NCO). Executive Summary In analyses of five states where NCO’s E-Sign feature was implemented,
text-messages
Can you use unsolicited text messages to register voters? In 2016, this was a novel question. Project conception, fundraising, staffing, and implementation by Debra Cleaver (VoteAmerica). Experiment design and evaluation by the Analyst Institute and Christopher Mann (Skidmore). Technology platform built by Hustle.com. Almost all funding for this project